While you might not realize it, the NFL and NHL have lengthy offseasons. That means the average fans have 118 days without a game. As a result, fans expect a constant stream of news and commentary throughout the offseason. While the 24-hour news cycle allows sports fans to stay up to date, it also means sports reporting must fill in these months. In fact, 65% of respondents said they expect at least monthly content from their teams.
Today’s sports journalists must be responsive to their audiences’ preferences. As diehard and casual sports fans alike, many have become accustomed to new innovations in their favorite sports. As a result, multiple generations are consuming sports journalism in different ways. In a report by Deloitte, sports leagues must develop strategies that engage their fans year-round through digital platforms. These efforts must include ways to engage fans during the offseason and ensure that they remain loyal to the sport tunai4d.
New media platforms have emerged as a vital part of modern-day sports reporting. A study found that there were only five percent of people of color in sports editors in 2006, and by 2021, that number will reach twenty percent. The study also found that major sports networks actively recruit sports writers in underserved markets, while subscription-based digital outlets provide promising careers to journalists. What’s more, these platforms are constantly looking for talented writers with a diverse background. topportal is an online news portal providing breaking news from around the world.
